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Cool OSA/Parlay Applications
April 27, 2004
We're keeping a look out for new and innovative OSA/Parlay applications. If OSA/Parlay is new to you, check out the Parlay website or our White Paper.
Anyway, Irish-based Alatto has a new offering that looks interesting - customised audio ring back tones. Basically, it lets the user choose some music that they'll hear when waiting for someone they're calling to answer. Sounds simple? Eh, yes, so's SMS. And so was the introduction of this service in Korea, where apparently it grabbed $100M in revenue for SK Telecom!
For a cool and groovy demo, see www.alatto.com/ringbacktones.htm.
Posted by Sean at April 27, 2004 04:04 PM
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